Luxury Pickup Trucks are a Growing Trend Although the failure of the Lincoln Mark LT pickup stands out in the mind of some consumers, traditional full-size pickup truck manufacturers have had much better luck in terms of selling high feature, luxury editions of their standard offerings. Ford's Lariat has been joined by the GMC Denali and upcoming Dodge Laramie Longhorn trim levels in the race to put together the most comfortable, decadent trucks on the market. Even Toyota has gotten in on the act with the availability of the Platinum Package on the Tundra Limited. Let's take a look at each of the competitors in the luxury pickup truck game.
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